Our Work

  • ROMANO

ROMANO

Challenge

  • Increase brand awareness of Romano’s deodorant, Romano Classic, with the theme “Master the game” among Vietnamese young men.

Solution

  • WE Media carried out a campaign in Ho Chi Minh City, Da Nang, and Nha Trang at 6 LOTTE cinemas.
  • The campaign lasted in 14 days, including broadcasting Romano’s TVC on big screens and LCD screen system in lobbies to extend Romano’s brand coverage.

Result

  • By the end of the campaign, Romano enhanced brand likability and brand recall with 95,200 people seeing their TVC.


 

Get In Touch

Villa 14D7, Saigon Pearl, 92 Nguyen Huu Canh Street, Ward 22, Binh Thanh District, HCMC, Vietnam.

Office Tel: +84 28 3514 9293
Advertising Booking Tel: +84 903 821 379 (Mr. Lâm)