Our Work

  • TIGER
  • TIGER
  • TIGER

TIGER

Challenge

  • To promote Tiger’s brand message, “Uncaged” to Vietnamese people and increase brand likability among target consumers.

Solution

  • WE Media launched an integrated campaign which combined three most effective cinema advertising channels: TVC on big screens, TVC on LCD and LED screens, and posters in light boxes.
  • The campaign lasted for 49 days in Nha Trang.

Result

  • Tiger reached over 35,900 targeted consumers by the end of the campaign, gained attention among target consumers, and successfully defined their product as drink of courage and free will.


 

Get In Touch

Villa 14D7, Saigon Pearl, 92 Nguyen Huu Canh Street, Ward 22, Binh Thanh District, HCMC, Vietnam.

Office Tel: +84 28 3514 9293
Advertising Booking Tel: +84 903 821 379 (Mr. Lâm)